This educational film "Shoplifting is Stealing" was produced by Charles Cahill and Associates in 1975. It discusses the issue of shoplifting and the various measures taken by retail stores to combat it. It highlights the significant financial losses due to shoplifting, which amount to over $3.5 billion annually in the U.S. Stores often mark up prices to cover these losses, which can be particularly challenging for small businesses. The film explains that many shoplifters are teenagers who steal for emotional reasons, peer pressure, or thrills rather than necessity. It emphasizes that shoplifting is a serious crime with legal consequences, including a police record. Various security measures are described, such as trained security staff, surveillance cameras, electronic tags, and packaging techniques that make it harder for shoplifters to steal items. The film also follows a scenario where security tracks and apprehends suspected shoplifters using surveillance and communication.